Lover of the light by Mumford & Sons
This music video co-directed by the actor Idris Elba and British Dan Cadan. to me it is a good music video, the main reasons are the story, the shooting style and the edit. first of all the story seems well thought out as it shows what the song is saying very well which is about a blind man search for light but his hands are his main sensors, this is done through a good shot style which this music video has, the use of the shallow dof (depth of field) makes the viewer focus on certain points of the shot that they would otherwise have not noticed if everything had been in focus for example the hands are nearly always in focus. the use of contrast is really good in this when you see the main character in a very white house, it make me think he is very orderly and clean. The main theme of this video is senses which to seems to be conveyed very well, they did it by using shots of hands cut with shots of a deer, its nose, eyes and ears, for me this is one of the reasons I like the video. the shots on the beach are done very nicely as you could probably just take a frame and it would be a poster shot you would recognize instantly, the reason I think these shots are good is down to the time of day that it was shot at, early evening just before the sun goes down (the golden hour) the light is really nice especially as one of the songs main themes is light.
overall the main reasons for it being a good music video are that its cinematic, holds your attention and the edit.
http://www.youtube.com/watch?v=nMJUbZrNnA8
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